Comments on: Absolut Apologizes for Mexican Ad

By: Mike Richard

Mike Richard — Thu, 10 Apr 2008 13:58:27 +0000

Hm, that’s interesting, Ivan.

Coincidence? If not, it’s pretty low especially for a company like Absolut with a history of great ads.

ivan — Thu, 10 Apr 2008 00:04:48 +0000

Borrowed interest. Dos Equis Beer has done the same exact ad: http://adsoftheworld.com/media/print/dos_equis_beer_geography

Rene — Wed, 09 Apr 2008 20:13:43 +0000

As a 3rd generation Mexican American, I LOVE it!

Glenn Dixon — Wed, 09 Apr 2008 18:52:20 +0000

As a life-long Texan, I want to know which idiots are actually upset about this?

Mike Richard — Wed, 09 Apr 2008 18:15:59 +0000

I agree, Mark.

Even setting the political/historical angle aside, it’s a brilliant ad. One that I would expect from Absolut.

Mark Schoneveld — Wed, 09 Apr 2008 18:05:09 +0000

Can you imagine? I think the ad is radical. Awesome. People forget history so quickly.