Carnival has announced the first blogger’s cruise. A group of 700 readers who regularly follow Carnival Freedom Cruise Director John Heald’s blog, set sail for the Caribbean this week.
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Heald’s humorous blog is full of self deprecating humor and snippets of cruise life (including difficult guests who insist their booking included a plate of caviar sent to their room each night), and has quite a following of its own. It seemed natural for Heald to suggest a cruise for his readers, so they could all meet up.
It seems a rather odd niche to specifically gear a cruise around. But from the entries in his blog, it seems the it’s gotten off to a great start.